How To Make Your Shopify Store Mobile Friendly

How To Make Your Shopify Store Mobile Friendly – Shopify is the leading e-commerce platform that helps merchants create and manage online stores using very simple tools. However, building a website is only half the battle. The next step is to increase your conversion rate, and to do that, you need to understand how customers buy your products. So what does the data say?

More than half of online purchases in the US are made via mobile devices, which account for 75% of e-commerce traffic. The problem is that Shopify has an average conversion rate of just 0.9% on mobile compared to 1.4% on desktop. All this means that customers are ready and willing to buy products online, but the websites are not available.

How To Make Your Shopify Store Mobile Friendly

How To Make Your Shopify Store Mobile Friendly

So, do you want to make your Shopify store mobile friendly? Here are three simple strategies to do just that.

Shopify Web Design

When thinking about user experience, loading speed is one of the main factors to consider, especially when it comes to Shopify product pages. You can also make sure they look good on all devices, not just desktops. To achieve all this, follow these rules.

First, let’s test your website’s loading speed using Google PageSpeed ​​​​Insights. Follow the link, enter your URL and click “Study”. The report will show a lot of data and statistics, but the main parameter we are looking at here is performance. The higher it is, the faster the mobile store loads.

Unfortunately, the average score for e-commerce sites is 25, while the ideal minimum is 90. In other words, Shopify has a lot to do with speed optimization. Here are some tips to improve it.

Creating a mobile-friendly online store and attracting more customers is very easy with Progressive Web Apps (PWA). This technology can turn even the most static Shopify product pages into engaging demos. But what exactly is it?

Best Shopify Store Examples You Can Learn From And Get Inspired

Sounds interesting? If so, let us tell you how you can turn your Shopify store into a mobile-first store with our Jiffsy app. It is a simple program that you can use without any technical knowledge. All you have to do is sign up for a trial and set up the app on your store. A mobile-friendly website is then created based on your current product pages. You get the link and it’s done! The app does not change your website; it simply creates a new URL for your mobile store.

Another thing to know about Jiffsy is that it’s not just about posting pretty pictures. Yes, our app reimagines the online shopping experience, making your product the sole focus of the customer. By doing this, it helps to achieve a staggering 40% improvement in Shopify’s conversion rate. People who visit your site on mobile devices are more likely to stick around and buy.

Making your online store mobile isn’t just about user experience and aesthetics. This is an important step towards increasing sales. So, if you really want to build a successful online business, we strongly recommend that you focus on website optimization and specific product pages. Also explore all the tools available to increase your conversion rate. Don’t be afraid to try new things and you will surely find effective solutions that will work for you. According to Statista, retail m-commerce sales in the US will exceed $360 billion in 2021. dollar. It goes without saying that every eCommerce website owner should think about optimizing their store for existing or potential customers with handheld devices.

How To Make Your Shopify Store Mobile Friendly

Shopify is a great platform for a smooth mobile user experience. Every theme you’ll find on Shopify is fully responsive, meaning it adapts to the screen size of the device it’s rendered on.

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However, if you’re serious about Shopify’s mobile optimization, a simple answer isn’t enough. There are many other things to consider in order to make your website a truly mobile-friendly application. Below are some of the biggest problems that a poorly optimized mobile ecommerce site can cause.

The good news is that you can avoid all these problems if you follow the important guidelines that we have prepared for you.

Have you ever tapped a button in a mobile app to select another one next to it? Very irritating, isn’t it? From a UX perspective, sizing the touch targets right is critical.

Ideally, any buttons or images should be made wide enough to be touched with a thumb. You also need to determine the optimal distance between touch targets. This Smashing Magazine post provides great insight into this aspect of Shopify’s mobile optimization. While different vendors recommend different sizes for buttons and other touch targets, we recommend making them 48px wide or larger and nesting them in at least 32px of white space.

Best Shopify Themes With Responsive (mobile Ready) Designs For 2022

Remember to properly test your Shopify mobile site. Ask your colleagues, family members or friends to touch the buttons and give you feedback.

It is tempting to offer your customers as many options as possible so that they have the widest choice of goods or services. Also, since 2018, Shopify merchants can create menus by simply dragging and dropping the items they need.

However, it can have the opposite effect. Users can get lost in the many options and sub-options and simply leave your site. This increases bounce rates and can be costly from an SEO standpoint.

How To Make Your Shopify Store Mobile Friendly

To optimize Shopify for mobile devices, we recommend that you carefully review your navigation structure and organize your pages into the most and least important. Leave what is really important to your business and add it to the menu. Keep only one level of nested content. This is useful for both search engine bots and users.

The Best Shopify Ecommerce Themes For Your Online Store (2022)

Even though smartphones have powerful processors that make them faster, it’s still important to keep the navigation layer as small as possible on your mobile site.

After tapping the screen for the sixth or seventh time and still not seeing what they want, the most patient consumers might say, “Thanks. I’ve had enough,” and exit your site without purchasing anything. Again, bounce rates increase while search engine rankings decrease.

The biggest limitation of mobile devices is lack of screen space. You have to be very resourceful to use it. Why are all these menus visible? You can make them invisible by placing them below the toggle menu button. This can take several forms:

Users can click the following button to expand and collapse the menu. This frees up a lot of space on the small screen of your smartphone or tablet and improves the user experience.

The Ultimate Guide To Mobile Commerce

Despite the limited space provided by mobile devices, you still need to provide users with valuable information about your offers. A small font is difficult to read and can prevent visitors from continuing to shop on your site. For Shopify mobile optimization, we recommend choosing a font between 14 and 16 pixels and scaling it in the viewport.

Unless you really need a fancy font like this to describe your products or services, use regular fonts like Arial. Why? Users may not have the custom font of your choice and will need to download and install it on their gadgets. This slows down the speed of your Shopify mobile site, which is one of the main reasons for increased bounce rates.

Again, you are facing a difficult challenge, we understand. You should provide as much information as possible about your offers in the small viewport area. Therefore, only the necessary information should be left on the product pages: what the product is called and how much it costs, as well as the CTA button.

How To Make Your Shopify Store Mobile Friendly

Most websites have overlay text integrated into their banner ad code. If you leave such a banner unchanged and use it on a mobile device, users will likely struggle to understand your message because of the reduced viewport.

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To complete Shopify’s mobile optimization challenge, we recommend taking the text from the banner code and placing it below it.

The main purpose of any e-commerce site, whether it’s web or mobile, is obviously to sell products or services. Visitors should be gently but persistently pushed to buy. While you have enough space to display a Buy button on every page of your desktop website, you don’t have as much space on mobile.

The best way to solve this problem is to have a fixed CTA button wherever the user is currently located. Just keep it visible at all times. Who knows? The customer may even buy something they weren’t looking for when they see this button, increasing your sales.

Users scroll or swipe to view information on the Shopify mobile site. While using gestures is great from a UX perspective, it can also have negative effects. What to do if someone swipes too fast and misses

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