How To Make My Site Load Faster – Learning how to speed up your website is one of the most important things you can do. Fast loading pages are very important to the success of a website as they affect many factors. It can be reduced by just a second or two of delay:
Don’t you believe Below you will find the proof and what you can do to speed up your website.
How To Make My Site Load Faster
Before we get into the how-to section, let’s talk about what’s so bad about having more sites on a slow site. After all, how many seconds are left? Are people running out of time? It turns out not really.
We Analyzed 5.2 Million Webpages. Here’s What We Learned About Pagespeed
A slow loading website makes people leave it. Especially on mobile devices, according to a Google study, the slower your website is, the more likely your visitors are to bounce back.
As you can see, just two seconds can make a big difference, and just four seconds can increase your bounce rate by 100%. Conclusion: If you want your visitors to stick around, make your website fast.
In addition to the above, website acceleration can also affect conversions. For example, Portent found that e-commerce sites could double their revenue when their page load times were reduced from 2 seconds to 1 second.
That’s huge! Likewise, the faster Walmart learns about its site, the more likely a visitor will make a purchase:
Siteimprove Performance Helps Improve Website Experience And Speed
Another example is Simyo, which lost 25% of its conversion rate for every additional second of page load time.
There are many more similar case studies on the web. As with bounce rates, this effect is particularly pronounced on mobile devices, which tend to move more slowly. Add this to the fact that more people are using mobile devices than desktop computers to surf the web these days, and users are very picky about website speed, and you understand the need to prioritize website performance.
As visitors care about site speed, so does Google when it comes to site rankings. This has been the official policy since 2010, and as of 2018 it has been extended to mobile devices. The latter is more important because Google has moved to mobile-first indexing to accommodate modern web usage. This means that sites are ranked based on their performance for mobile sites, not desktop sites. This includes a non-mobile version of the website, which completely cancels the previous situation. So if your page loads slowly on mobile, it will lower your overall search ranking, not just in mobile search. Although Google claims it only affects the slowest pages, page speed also affects bounce rates, time on page, and other metrics that search engines consider. Slow loading pages can also negatively affect indexing because crawlers have a limited budget. Therefore, you may find that Google indexes fewer pages.
All of the above basically boils down to one thing: user experience. If it’s bad, it’s bad for your website, if it’s good, it’s the other way around. In some cases, site speed can even determine whether a site is usable for your audience. One of the most impressive examples comes from the early days of YouTube, where reducing page size from 1.2 MB to 100 KB reduced users in Asia, South America, Africa and other remote regions from 20 minutes to 2 minutes to start watching videos. Therefore, it opens up a whole new market. It’s true that the online architecture has improved a lot since then, but the point remains. In short, if you want to keep visitors on your site, increase conversions, rank well in search engines, and keep your visitors happy, you need to perform great at all times and on any screen size.
Optimizing Website Performance With A Search Console Bubble Chart
Before you understand how to speed up your website, it is important to set a goal. What other purpose do you have? How fast should your website load? How fast is fast enough? Backlinko found that the average page load time on the Google homepage was 1.65 seconds. So if you want your site to rank there, it might be a good target. However, according to Google itself, the magic number is three seconds. But as we have already stated, the sooner the better.
Interestingly, in the same study, Google implemented a three-second rule and found that most sites fall far short of that standard.
While this is bad news for the general user experience on the Internet, it’s actually good news for you! This means that if you work hard to get your site’s speed down to an acceptable level, you’ll set yourself apart from the rest. It’s a great way to give you a competitive edge in almost every area of website success. Sounds good, right? So without further ado, let’s take a look at what you can do to get your website up and running.
In the following text, we will cover 24 ways to speed up your website and make it more attractive to visitors. If that seems like a lot, don’t worry. You don’t have to do everything at once. In fact, we will discuss further on how to decide what to do first. If your website is slow, it’s better to make some changes than nothing. You can always free up more time to do more things. With that out of the way, let’s go.
How To Score A Perfect 100% On Google Pagespeed Insights
When you want to speed up your website, it’s always a good idea to start with a speed test. This will show you where you currently stand in terms of load speed and alert you to potential issues with your site. You have many tools you can use to do this. One of our favorites is GTmetrix, but they all work very similarly. The first step is to enter the URL and press Enter to start the test.
In this section, you’ll find the easiest way to find out if the changes you’ve made to your site will have an impact. Then you’ll find some specific advice on how to improve your website. In the case of GTmetrix, the service runs your website against Google and Yahoo benchmarks to provide recommendations.
Keep that in mind and it will tell you which of the following tips might be the best for you to get started. Finally, many speed testing tools also have so-called waterfall charts.
This will show you exactly which parts of your site are loaded in which order and how much time the browser spends on each file and component. They are great for identifying bottlenecks and will be referred to frequently throughout this article. With a free account, GTmetrix also allows you to configure different test locations, browsers, connection speeds and more. It also allows you to save reports for later comparison, automatically monitor pages and provide other features. highly recommended!
How To Properly Run A Website Speed Test ⚡️
This makes it easy to identify individual pages on your site that are experiencing speed issues. Once you know this, you can take more targeted action. Note: This feature is currently not available in the new Google Analytics 4. Additionally, you can also use these website testing tools, all of which are free:
Regardless of which tool you choose, it is important to record the first results. These will serve as a yardstick against which you can measure your steps to improve your website. You can also run the test multiple times or from different locations (if available) to get an average, as not every speed test will have the same results. Then it’s time to focus on improving what you see.
Time to first byte is the time it takes to start loading your site. Why is this important? Because Moz found a strong correlation between TTFB and search rankings. They also found that time to full page load and page size did not have the same effect.
Google’s official recommendation for TTFB is less than 200ms. However, according to Backlink, the average time to first byte was 1.286 seconds on desktop and 2.594 seconds on mobile. So there’s a lot of room for improvement for normal websites (and maybe yours too). As you can imagine, TTFB is mostly a server problem. This is the time it takes for the browser to send a request to the server before the server processes the request and sends a response. You can see this number in the browser’s developer tools and speed testing tools (see the waterfall graph).
Site Speed Is (still) Impacting Your Conversion Rate
If your TTFB is not within the recommended margin range, you have the following options to fix it: Let’s look at two options.
As mentioned earlier, your server plays a big role in the time to first byte and loading speed of your page. If you don’t know how to build a server yourself, you will most likely rent server space from a hosting provider. While cheap shared hosting is possible at first, once you start getting traffic, you’ll need it
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