How To Create An Ad Account On Facebook Business Manager – To start advertising on Facebook, you need an advertising account (advertising – short for advertising) – an account that has information about the owner, partners, users and advertisers. In this article, we will show you how to create an advertising account on Facebook in two ways available today: by creating a business page and using Business Manager. All it gives you is a minute or two of real time.
The first option is suitable for those planning to market their products and services, as well as for small businesses. The second – for large businesses and advertising agencies that work with multiple advertising accounts.
How To Create An Ad Account On Facebook Business Manager
A Facebook Business Page is a free tool to showcase and promote your business on the world’s largest network. By default, business page owners are automatically assigned a Facebook ad account, and that availability can be checked by opening the ad manager, section of the account account. Here’s what it looks like:
Facebook Business Manager
If you don’t have a business page, you’ll need to create one to get an advertising account. To do this, use the following step-by-step instructions:
This is an opportunity for all Facebook members. To use it, open your personal page and click on the “Create” button at the top right of the screen. In the context menu, select “Page”.
A window will open asking you to choose between “Business or Brand” and “Family or Public Image”. The first option means that you will be involved in some business activity, the second option – public, charitable, educational, and at the same time you do not expect to receive financial benefits from this. To choose, click on the “Get Started” button under the profile you want.
The choices made in this stage will determine the functionality that will be available on the business page that is created. There are several explanations for this table:
How To Manage Facebook Ads For Clients The Right Way
After clicking “Start”, an available menu will appear where you need to specify the name of the business page and the field of activity, for example, sales, car sales, online stores, real estate, law, design, restaurants or regional activities. another one. Simply enter the keywords that represent your business in the “Category” field and the system will display the available options.
Next, the address and phone input fields will appear. The address entered at this step will be displayed in the profile of the business page in the form of a map with a symbol in the middle. If you do not want this, the address can be hidden from visitors to the page by clicking the box “Do not show my address…”. At the same time, the system will save it and use it to determine the time and section that is intended to show the ads. Enter the address and phone number and click “Continue”.
In a new window, the system will ask you to download the logo (avatar) of the business page from the hard drive. This should be a square image with an irregular shape or an image in the middle, which users will see as a circle, not a square. A good image will not work on Facebook, you have to do it first using Canva, Crello or other similar services.
After the avatar, you should also upload an image for the cover (shown at the top right of the business page). This should be a photo, image, map or video, which will be displayed on computer screens and laptops with a resolution of 820 × 312 pixels, mobile phones – 640 × 360.
Facebook Platform Ads
After uploading the cover, the business page will open where you will see that the cover is empty. To solve this, click on “Add Cover” and then “Choose from photo” or another option.
Your business page is created, and you now have a Facebook ad account. Next, you need to make sure that the settings are correct and connect the payment device. To do this, go to Ads Manager and click on “Create” and then “Ads”.
In the new tab, click on the “Ads Manager” icon at the top left of the screen and then on “Options”.
In the window that opens, there will be information about your advertising account, including its ID, which can be used in the future to launch advertising campaigns, new users to connect with you, etc.
Setting Up Your Facebook Ad Account In Business Manager
Make sure all your ad account information is correct. If necessary, adjust the time and currency. But keep in mind that any changes will automatically create a new ad account (with a new ID). The old one will also be available to you, but it will be stopped, as all marketing campaigns have started.
If you plan to work in a group, you can add a new member by clicking the “Add People” icon. In the window you need to show the user’s ID on Facebook and indicate his role: administrator, advertiser or analyst.
To link a payment method to your marketing account, go to the “Payment Options” section and click on the “Add Payment Method” button.
In the window that opens, select your preferred payment method and enter the payment information. It is important to have at least a few dollars on your bank card or digital account.
Facebook Marketing 101: How To Create An Ad Account
You now have a Facebook marketing ad account that you can use to promote your business on the world’s largest network. If you plan to use multiple advertising accounts or need to create accounts for customers, read the next section.
Now we will show you how to create a new marketing account using Business Manager (BM) – a tool for managing all business processes on this site, including promoting other companies (users).
If you already have an account in Facebook Business Manager, open it and go to the second step. If you don’t have an account in Business Manager, you need to create one. To do this, click on the “SIGN UP ACCOUNT” button in the upper right corner of the screen and follow the instructions.
In the new window, you will be asked to mention your account in Facebook Business Manager, enter your first and last name, and business address.
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Next, you need to provide your business information: location, phone number and website. All fields except the second address are required.
After opening Facebook Business Manager, you need to click on the “Business Setup” button at the top of the screen.
Next, go to the “Advertising Account” section and click “+ Add”. A menu will open where you have to select “Create New Advertising Account”.
Enter the name of your new ad account and specify the time frame and currency. Please note that the currency must match the currency of the payment method you choose in the future to create an advertising account. But the time period you choose will affect when the system will show your ads to users.
Facebook Page Roles & Permissions (for Private Data And Facebook Ad Account)
Next, they’ll ask you which business you’re creating an ad account for—your own or someone else’s. Select the option you want and click Create.
Next, you need to specify who has the rights to the created account and what responsibilities they will have. Typically, they retain administrator rights, residual rights holders or analyst rights. If you are an advertising agency and you are creating an account for a client, you must agree on access rights first.
After entering this information, a Facebook advertising account will be created and you will receive the following notification.
A window will open where you have to choose the payment method and display the payment information. This is an important point that affects the type of account that will be set up: with manual payment or automatically, that is, before payment or after payment. More on this in the next section.
So Your Facebook Ad Account Got Banned
Please note that the ad account will be activated after successfully connecting the payment device, you should be informed about it. Sometimes, the system freezes for a long time. In this case, go back to the web page, go back to the “Advertising Account” link, and if everything is fine, you will see an active account.
When you connect a payment tool to your ad account or set up your first Facebook ad, you also choose how payment will be made:
Postage is automatically paid. You link your bank card or PayPal fiat account to your advertising account and start advertising without paying up front. When your debt exceeds a certain limit (account balance), the system will debit your credit card or PayPal account. If the advertising debt shown does not exceed this amount, the amount is stopped on a certain day every month. Limits on spending and fees can be set.
Manual payment (prepaid). First, you fill up your Facebook ad account and after that the campaign starts. There will be marketing ideas
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