How To Add An Ad Account In Business Manager – You are here: Home / Academy / Guide / Beginner’s Guide to Facebook Ads / How to Set Up Your Facebook Business Manager Account and Facebook Ads Manager
In our first chapter on Facebook advertising, we’ll talk about setting up your Facebook Business Manager account and your Facebook Ads Manager account.
How To Add An Ad Account In Business Manager
By the end of this chapter, you should be all set and ready to start running Facebook ads to market your product or service.
Transfer Claimed Ad Account Between Facebook Business Managers
Business Manager is a tool designed to be your primary hub on Facebook for managing all your Facebook Pages and ad accounts.
To open a Facebook Business Manager account, you must first sign up for a personal Facebook account.
To add a Facebook page to your Business Manager, go to the Business Manager homepage, click More Tools in the sidebar and select Business Options.
Choose whatever works for you and follow the prompts, and your Facebook page will be added to your Business Manager.
How To Verify Your Facebook Business Manager Account
Finally, you’ll want to create or add a Facebook Ads account that will be associated with your business account.
Start on your Business Manager’s Business Settings screen. Click Ad Accounts under the Accounts section of the sidebar.
From the drop-down menu, you can select Add Ad Account (an account you have opened), Request access to an ad account, or create a new ad account.
Before we move on to setting up your Business Manager, it’s important to assign roles in your Business Manager account. Users can take on one of two main roles: Admin and Employee.
How To Assign A Partner To Your Facebook Business Manager Ad Account
There are also various functions for Facebook ad accounts that you can manage and edit in Business Manager.
It’s time to add your payment method so you can continue creating your Facebook ad campaign.
Go to the payment settings page by clicking on Ad Account Settings and selecting Payment Options from the sidebar.
As you start advertising more and more, we recommend adding a secondary payment method. This prevents Facebook from suspending all your campaigns if your premium card expires, reaches your monthly limit, or is blocked for some other reason.
Create An Ad Account
If you need more help, here’s a Facebook guide explaining which payment options are available in which countries.
If you want to make changes to your Facebook ad payments, you can do so on the same page by clicking on the three dots next to the payment options and selecting Edit.
You can’t delete your primary source, so you’ll need to make other choices for your primary source before deleting your current primary payment method.
Your Facebook account is determined by how you choose to pay for your ads. Many payment options are divided into two camps:
A Guide On How To Use Facebook Business Manager
Manual payments are basically pay-as-you-go and relatively easy to understand, as you are billed daily for whatever you spend that day on advertising.
The billing threshold amount varies based on your billing history. When you get started, this threshold will be very low (usually $25), and you’ll receive an account every time you spend $25 on Facebook ads. As you continue to spend and payments are processed correctly, your threshold will increase automatically.
If you still have a balance at the end of the month, but your account threshold has not been met, you will be billed that amount to pay off your balance before the beginning of the month.
You can control your overall ad spend by setting an ad account spend limit. Your ad will stop when you reach the limit you set and will not run again until you increase or remove the limit.
The Ultimate Guide To Facebook Business Manager
Ad account spend limits are especially useful when working with an agency when you want to ensure that your consultant or agency won’t be able to spend more than you planned on your campaign. Don’t set it too low, or you’ll have to refresh it frequently. Keep in mind that all your accounts will be suspended for at least 15 minutes each time the limit is reached.
Like it or not, your Facebook Advertising account will have some limitations. Better to know them from the start.
Once you reach one of these limits, you can simply delete old campaigns and their ads to make room for new ones.
Facebook notifications are a great way to stay in touch with your campaigns. However, they can also quickly flood your inbox, so you may want to adjust the frequency of email notifications you receive from Facebook to suit your needs.
Simple Steps To Create A New Facebook Business Manager Account
Set your notifications so that you receive your most important notifications via email, while other notifications could be Facebook notifications that appear when you log into your Business Manager. That way, you’ll never miss anything regarding your Facebook ads.
After you’ve been creating ads for a while, you may want to collaborate with other people, such as freelancers, agencies, or employees. This is where the role comes into play. If you want to add new users and administrators to your Facebook ad account, go to the Ad Accounts tab on the Ad Account Settings page.
Click Add People, then fill in the names of the people you want to add and the roles to be assigned to them.
Continue to Chapter 2 to learn how to set up your first Facebook ad campaign in Facebook Ads Manager.
How To Set Up Your Facebook Business Manager
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Since Facebook requires individuals to use their personal accounts to advertise, Business Manager was created as a way to assign multiple employees and/or groups to each of your company assets (Fan Page or Ad Account) on Facebook. Once your Facebook advertising account is set up through your business manager, you may want to assign a Facebook marketing company to work on your account. Here are the steps on how to assign partners to your Facebook advertising account on business.facebook.com.
Once you are logged into Business Manager, click “Go to Settings” on the right side of the page.
How To Create Ads Using Meta Business Suite
Before you can assign partners, select the ad account you want your partners to have access to. After selecting an account, click “Define Partner”.
At the bottom of the dialog box, Facebook gives you the option to specify a partner using a business ID, which should be provided by your advertising agency. Click on this option.
Admin – Select this option if you don’t have a specific person managing your Facebook account and you want your organization to have full access to your account and fan page. This allows your organization to update billing information and also create ads such as “Offers” or “Videos” that must be posted on your Fan Page before ads can run.
Advertising – Select this option if you have dedicated people on your team to help organizations with their advertising needs such as billing information and ads that require offers or videos. If there’s a problem with your account, and your team is away or unable to respond, your ads will stop until your team can update their billing information.
How To Use The Facebook Business Manager [guide]
Analysts – Analysts review your campaign performance, but they won’t be able to edit or change anything.
Assign partners – This gives non-employee partner organizations access to your account. Use this option to add a group to your account.
Add people – Assign the person as an employee in your company (in your business manager account). Use this to refer other people to your company (coworkers).
Your organization will receive a notification stating that your organization can now access your account. Your account representative will contact you shortly with the latest information about your ad account.
Can’t Create New Tiktok Ad Account?
In the first option from step 4, we chose to assign an ad account using a business ID. In this option, we will add a link instead of using a business ID.
Click “Copy” to copy the link. You can send this link to your partner. After copying the link, click “Close”.
Brian Meert is CEO of , a Hollywood-based digital advertising agency that specializes in helping companies successfully advertise on Facebook. He started his online advertising career with his college cafeteria money and since then, has managed millions of dollars in digital advertising spending across the entertainment, fashion, finance and software industries. Brian has an MBA in marketing and over 15 years of experience in digital marketing & advertising.
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